You can never have too much data

From the beginning of time until 2003, humans created about 5 billion GB of digital information. By 2011 that same amount was being created every two days, and with data generation tipped to grow exponentially in the coming years it will soon drop to every two minutes.

It’s facts and figures like this which are creating a sense of fear among organisations.

A fear of being inundated with data and having this overload hinder their business operations and outcomes.

But here’s another line of thinking. You can never have too much data.

That’s what I believe because what’s important is keeping your data in an infrastructure that gives you the freedom to do what you want with it.

At Sundata, we build the environment to keep your data contained and having it in this one location empowers you to manage and access it whatever way you want and for whatever needs you have.

Already, we’re seeing organisations struggle with unplanned, explosive data growth and one of the main reasons for this is an inefficient storage infrastructure – the wrong environment for their business needs.

At a time when IT budgets are stagnating, it’s important to simplify your data storage environment and implement a cost-effective solution that eliminates sluggish processing times and problematic data access issues that can impact your productivity.

When it comes to viewing exponential data growth as a business opportunity instead of a roadblock, the biggest companies in the world are proof points that there’s no such thing as too much data.

Google, Facebook and Amazon all collect vast quantities of data, but the way in which they store and manage it equips them to use it to build a competitive advantage.

In the business realm, one of your biggest enemies is data disorder. How can you extract value from your data if you can’t even manage it and access it in an effective way?

To find out how you can transform how you store your information and achieve simplicity in the midst of data disorder, download our decision maker’s guide.

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